Balanced product design images

Three Elements of Product Design

Every product can be broken down into three elements: function, value, and appearance. These elements are permanently intertwined with each other to create a balanced product design. One cannot exist without the others and no product can exist without all three. After all, how can you have a functional product that has no value? Or a beautiful product that has …

Concept Development

PACKAGING DESIGN: WHAT BRAND MESSAGE DOES IT SEND?

At SIGMADESIGN, we design products that create experiences, exceed the expectations of your customers and reinforce your brand. We also believe great packaging guides the buyer’s product journey, whereas poorly designed packaging can detract from the overall design of a new product. For example, SIGMADESIGN Industrial Designers designed the packaging as part of our effort to design the revolutionary LadderLight …

Image of Graphic User Interface Examples

GRAPHICAL USER INTERFACE DESIGN & INDUSTRIAL DESIGN

One of the many concerns for Industrial Designers is how the end-user interacts with the product. This frame of thought comes to the forefront when we are designing how end-users visually react and interact with a graphical user interface (GUI). GUI Design and Industrial Design are quite different as a profession at the macro level, but there certainly are similarities …

Image of Patrick Scranton bringing a sketch to life at his desk

Efficiency and Design Integrity – Sketch to CAD

By Patrick Scranton, Industrial Designer At SIGMADESIGN, our Industrial Designers develop their project from sketch to CAD and follow it through the engineering and production phases. The efficiency that comes from the continuity of a single designer developing a concept all the way through CAD surface development is evident in our ability to preserve design intent on tight timelines. In …

PRESS RELEASE: Sigma Design Wins International Design Award

Press Release SIGMADESIGN Wins 2016 Red Dot Product Design Award for the Lightspeed TangoTM Aviation Headset Vancouver, Washington, March 30, 2016. New wireless aviation headset wins prestigious international design competition SIGMADESIGN, a product design and engineering firm headquartered in Vancouver, WA, today announces that its work on the Lightspeed TangoTM Aviation Headset was awarded with the Red Dot Award for …

INDUSTRIAL DESIGN RESEARCH: Managed Curiosity

Industrial Designers are, without exception, curious. We harness and focus that curiosity into the activity of ‘Design Research’, which we use to better understand the direction a concept or design should take. The following is a glimpse into how it works. Quantitative vs. Qualitative Research: which is which, and who cares? Quantitative research is a numbers game, the more data …

SKETCHY… in a good way

Most of us have noticed that after reading a great book, a movie based on the book often falls short. Why?  Because when reading a book, the human brain has an amazing ability to fill in gaps, and our imaginations can create the scenes, details, and characters that mesh with our unique individual experiences. At SIGMADESIGN, industrial designers use this …

2nd generation

SIGMADESIGN Industrial Design – IDEA 2013 Finalists

IN 2013, our Industrial Design team worked on a project to be submitted in several design competitions.  The design was a finalist in the 2013 IDEA contest. The project: 2nd Generation.  The challenge: Re-imagining what a generator can be. The “2nd Generation” project was an opportunity to address common complaints of portable power generation (e.g. cost, noise, size, fire danger, maintenance, …

Motorcycle_Bultaco-Sherpa-T

The Three Best Product Designs. Ever.

Director of Industrial Design, Mark Schoening, describes what he believes to be the three best product designs ever.   Observed Trials is a little known motorcycle sport wherein riders try to negotiate obstacles – or ‘traps’ – without ‘dabbing’ a foot.  In the late 60’s and early 70’s, the Spanish bikes were the best, and the Bultaco Sherpa T Model …

Industrial Design Department Provides Bike Rack Design

By Mark Schoening, Director of Industrial Design Something had to be done – our lunchroom was overflowing with bicycles of all sorts: clunkers to racers, stingrays to stumpjumpers. Worse: as our once-spacious new building filled with more and more revenue-generating designers and engineers, there was less and less room for their self-powered transportation. Every Wednesday morning, the SIGMADESIGN folks would …